Case study
04
AR-based Automotive HVAC UX Evaluation
Introduction
This project enables HYUNDAI WIA to evaluate automotive HVAC functionality and user experience through an immersive AR/XR environment.
By overlaying climate-control interfaces and system behaviors onto physical mockups, teams can assess real-world usability and final design intent before any hardware is produced.
Client
HYUNDAI WIA
Client
Use Case
HVAC UX Evaluation
Evaluate key HVAC interactions—temperature, airflow, and mode control—through an immersive AR-based user experience test.
HVAC UX Evaluation
Evaluate key HVAC interactions—temperature, airflow, and mode control—through an immersive AR-based user experience test.
AR Overlay Validation
Verify UI placement, visibility, and alignment by precisely overlaying digital HVAC interfaces onto physical mockups.
AR Overlay Validation
Verify UI placement, visibility, and alignment by precisely overlaying digital HVAC interfaces onto physical mockups.
Airflow Behavior Visualization
Visualize airflow patterns, temperature shifts, and distribution changes in 3D to assess system performance intuitively.
Airflow Behavior Visualization
Visualize airflow patterns, temperature shifts, and distribution changes in 3D to assess system performance intuitively.
Early-Stage Functional Assessment
Simulate core HVAC functions early in development to validate logic and user experience before hardware exists.
Early-Stage Functional Assessment
Simulate core HVAC functions early in development to validate logic and user experience before hardware exists.
Physical Mockup Review
Review usability and ergonomics by layering HVAC interfaces over physical interior models in a realistic AR environment.
Physical Mockup Review
Review usability and ergonomics by layering HVAC interfaces over physical interior models in a realistic AR environment.
Technology
AR Overlay on Physical Mockups
Unity Simulation
Real-Time Airflow Visualization
Vision Pro/3D Rendering
Scenario-Based Interaction Testing
Case study
04
AR-based Automotive HVAC
UX Evaluation
Introduction
AR-based Automotive HVAC UX Evaluation
This project enables HYUNDAI WIA to evaluate automotive HVAC functionality and user experience through an immersive AR/XR environment.
By overlaying climate-control interfaces and system behaviors onto physical mockups, teams can assess real-world usability and final design intent before any hardware is produced.
Client
HYUNDAI WIA
Needs
Use Case
HVAC UX Evaluation
Evaluate key HVAC interactions—temperature, airflow, and mode control—through an immersive AR-based user experience test.
AR Overlay Validation
Verify UI placement, visibility, and alignment by precisely overlaying digital HVAC interfaces onto physical mockups.
Airflow Behavior Visualization
Visualize airflow patterns, temperature shifts, and distribution changes in 3D to assess system performance intuitively.
Physical Mockup Review
Review usability and ergonomics by layering HVAC interfaces over physical interior models in a realistic AR environment.
Early-Stage Functional Assessment
Simulate core HVAC functions early in development to validate logic and user experience before hardware exists.
Technology
AR Overlay on Physical Mockups
Unity Simulation
Real-Time Airflow Visualization
Vision Pro/3D Rendering
Scenario-Based Interaction Testing
About
The solution projects the HVAC control system and its functional responses onto full-scale physical prototypes, allowing designers and engineers to evaluate layout, interaction, and visibility within the real cabin environment.
HVAC behaviors—including airflow direction, intensity, temperature changes, and mode transitions—are visualized in 3D to simulate the final user experience before the vehicle is manufactured.
Business Impact
This AR-driven process reduces development cycles by enabling early verification of HVAC usability and system behavior without relying on completed hardware.
HYUNDAI WIA can make faster design decisions, improve functional accuracy, and reduce production risks by validating the final cabin experience ahead of build stages.
Byond R Inc.
23000 w 6th st ste 209 Los Angeles, CA 90020
sales@byond-r.com | (213) 249-1905
© 2025 Byond R lnc. All rights reserved
Case study
04
AR-based Automotive HVAC UX Evaluation
Introduction
This project enables HYUNDAI WIA to evaluate automotive HVAC functionality and user experience through an immersive AR/XR environment.
By overlaying climate-control interfaces and system behaviors onto physical mockups, teams can assess real-world usability and final design intent before any hardware is produced.
Client
HYUNDAI WIA
Client
Use Case
HVAC UX Evaluation
Evaluate key HVAC interactions—temperature, airflow, and mode control—through an immersive AR-based user experience test.
HVAC UX Evaluation
Evaluate key HVAC interactions—temperature, airflow, and mode control—through an immersive AR-based user experience test.
AR Overlay Validation
Verify UI placement, visibility, and alignment by precisely overlaying digital HVAC interfaces onto physical mockups.
AR Overlay Validation
Verify UI placement, visibility, and alignment by precisely overlaying digital HVAC interfaces onto physical mockups.
Airflow Behavior Visualization
Visualize airflow patterns, temperature shifts, and distribution changes in 3D to assess system performance intuitively.
Airflow Behavior Visualization
Visualize airflow patterns, temperature shifts, and distribution changes in 3D to assess system performance intuitively.
Physical Mockup Review
Review usability and ergonomics by layering HVAC interfaces over physical interior models in a realistic AR environment.
Physical Mockup Review
Review usability and ergonomics by layering HVAC interfaces over physical interior models in a realistic AR environment.
Early-Stage Functional Assessment
Simulate core HVAC functions early in development to validate logic and user experience before hardware exists.
Early-Stage Functional Assessment
Simulate core HVAC functions early in development to validate logic and user experience before hardware exists.
Technology
AR Overlay on Physical Mockups
Unity Simulation
Real-Time Airflow Visualization
Vision Pro/3D Rendering
Scenario-Based Interaction Testing
Byond R Inc.
23000 w 6th st ste 209 Los Angeles, CA 90020
sales@byond-r.com | (213) 249-1905
© 2025 Byond R lnc. All rights reserved
Byond R Inc.
23000 w 6th st ste 209 Los Angeles, CA 90020
sales@byond-r.com | (213) 249-1905
© 2025 Byond R lnc. All rights reserved
Byond R Inc.
23000 w 6th st ste 209 Los Angeles, CA 90020
sales@byond-r.com | (213) 249-1905
© 2025 Byond R lnc. All rights reserved
Byond R Inc.
23000 w 6th st ste 209 Los Angeles, CA 90020
sales@byond-r.com | (213) 249-1905
© 2025 Byond R lnc. All rights reserved
About
The solution projects the HVAC control system and its functional responses onto full-scale physical prototypes, allowing designers and engineers to evaluate layout, interaction, and visibility within the real cabin environment.
HVAC behaviors—including airflow direction, intensity, temperature changes, and mode transitions—are visualized in 3D to simulate the final user experience before the vehicle is manufactured.
Business Impact
This AR-driven process reduces development cycles by enabling early verification of HVAC usability and system behavior without relying on completed hardware.
HYUNDAI WIA can make faster design decisions, improve functional accuracy, and reduce production risks by validating the final cabin experience ahead of build stages.